As you know, I consider myself something of an expert in sexy lingerie. (If you’re remotely interested, the cause of my obsession with sexy lingerie is described in Lingerie: My Backstory. Quite naturally, I blame it on my Mother, Miss Moonbeam.)
So, how, I ask myself, did I miss this story about Shirley of Hollywood? I consider Shirley one of the finest suppliers of exotic lingerie and have bought Shirley of Hollywood lingerie for years.
It must have been the heat. The perspiration in my eyes. My temperature induced fugue state. Real women don’t do well in the heat. (Oh, perhaps some of you do. I don’t.)
Because I missed it…Shirley’s Celebration of 60 Years of Sexy.
The private company is owned by the Schlobohm family and apparently really started expanding back in the sixties when it became a major supplier of Frederick’s of Hollywood. In the seventies, the company led the way in developing the “split crotch panty,” certainly an innovation as important as the microwave in the opinion of this real woman. The eighties saw the rise of Madonna and her “lingerie as outerwear” style, for which if nothing else, we can thank Madonna. The company went with the times in the nineties with outrageous and dramatic corsetry. And, Shirley’s is still growing. As CEO Roy Schlobohm says “there’s nothing compared to a woman in lingerie.” Amen to that, Roy.
To celebrate its anniversary, the company has rolled out a commemorative collection of lingerie showcasing a retrospective of sultry looks from 1948 to the present. And, it’s gorgeous. Check it out at www.shirleyofhollywood.com. Of course, these are all special orders and a little rich for me. But I can look.
More affordable are the wonderful new products featured by my favorite on-line lingerie store, www.inhisdreams.com
The company is posting lots of new goodies and this morning, I noticed it’s having a sale on its lace low-rise boy leg panties which I love.
But, I digress. Shirley is also sponsoring a contest for its next “Sexy Stars of Shirley,” models who will grace the pages of Shirley’s catalogues and calendars. www.inhisdreams.com posts the rules and for a moment, just for a moment, I was tempted.
But I’m way too warm for the hot lights of Hollywood, not to mention way too old. Nevertheless, I will be following the results. So, if you’re interested, ladies, take a look. Go to inhisdreams and click on the Shirley icon.
It could be fun.